Analytics Dashboard
30Master your analytics dashboard. Understand metrics, analyze visitor trends, traffic sources, and export your data.
AI Influence — which AI bots can crawl you and which AI products send you traffic
The AI Influence dashboard has three tabs: Overview (posture + robots/signals), Crawlers (the full read-only catalogue), and Metrics (AI referral analytics).
Analytics Glossary
A comprehensive glossary of analytics terms used in Zenovay and the web analytics industry. Learn about glossary in this analytics guide.
What events does Zenovay track automatically (videos, forms, file uploads, clicks)?
Zenovay automatically tracks four user-interaction events out of the box — video progress, form submissions, file uploads, and clicks on buttons and links. No code changes required. Here's what each captures, what it never captures, and where to find the data in your dashboard.
Bounce Rate & Session Duration
Understand bounce rate and session duration metrics, what they mean for your site, and how to improve them. Learn about bounce rate in this analytics guide.
Chart Annotations
Mark deploys, releases, campaigns, and incidents on every Zenovay timeseries chart. Correlate traffic shifts with what changed when.
Cohort Bounce: which channel or device bounces hardest on which page
Cohort Bounce is a heat-grid of bounce rate by landing page × channel or device, with a ranked list of your biggest bounce leaks. Here's how to read and act on it.
Dashboard Overview
A complete overview of the Zenovay analytics dashboard, its main sections, and how to navigate effectively. Learn about dashboard in this analytics guide.
Data Retention by Plan
Understand how long Zenovay stores your analytics data based on your subscription plan. Learn about data in this analytics guide.
Comparing Date Periods
Compare your analytics to the previous period to measure growth, spot trends, and evaluate performance. A detailed Zenovay analytics guide.
Demographics — language, locale, timezone
The Demographics tab shows your audience's browser language, locale, and timezone in aggregate — privacy-safe, no cookies.
Device & Browser Analytics
Analyze visitor devices, browsers, operating systems, and screen sizes to optimize your website experience. Learn about devices in this analytics guide.
What's the difference between events, page views, and visitors?
In Zenovay, an event is the unit you're billed on, a page view is one type of event, and a visitor is the entity events are attributed to. Here's the exact relationship.
Exporting Analytics Data
Learn how to export your analytics data in various formats for reporting, analysis, and backup. Learn about export in this analytics guide.
Filtering & Date Ranges
Learn how to filter analytics data and use date ranges to analyze specific time periods and segments. Learn about filters in this analytics guide.
Geographic Analytics
Understand where your visitors are located with country, region, and city-level analytics and geographic visualization. A detailed Zenovay analytics guide.
Identifying logged-in users (Anonymous / Identified / Paying badges)
Zenovay shows three badges next to every visitor — Anonymous, Identified, Paying. Here's what they mean, how a visitor moves between them, and how to mask them when sharing your dashboard.
Real-Time Live View
Watch active visitors arrive on your site as they happen. Free plans get the base Live View tab; Pro plans unlock the Ghost Multiplayer cursor overlay.
Page Flows (Sankey)
How to read, filter, and use the Page Flows Sankey diagram in the Journeys tab to spot the most-trodden paths through your site.
Page Performance Metrics
Monitor page-level analytics including views, time on page, entry pages, exit links, and per-page quality metrics. Learn about pages in this analytics guide.
Page flow analysis: how do I read the Sankey diagram?
The Page Flow Sankey shows where visitors enter your site and where they go next. Here's how to read each column and what the band thickness means.
Retention analysis: what does the retention heatmap mean?
The retention heatmap shows what % of users from each cohort came back N days later. Here's how each row, column, and cell colour are calculated.
Saved Segments
Build a named filter once and re-apply it across every chart on your dashboard. Compose AND/OR groups across 20+ dimensions including paying users, scroll depth, and custom traits.
Scroll Depth: Reading the Bar Chart, Heatmap, and Session Max
Understand the three scroll-depth surfaces in Zenovay — the analytics-tab funnel chart, the heatmap scroll overlay, and the max scroll on the session-detail card.
How do I share a public dashboard?
Zenovay can share both a read-only analytics dashboard and the live 3D globe publicly. Both are off by default. Here's how to enable them, scope what's visible, and embed them elsewhere.
Traffic Sources Analysis
Understand where your visitors come from and how to analyze traffic sources for better marketing decisions. Learn about traffic in this analytics guide.
The Trust view: how to read your tracking quality
How the Trust tab estimates tracking loss, what its confidence labels mean, and what to do when it flags an actionable issue.
Understanding Analytics Metrics
Deep dive into all the metrics Zenovay tracks, what they mean, and how to interpret them for your business. Learn about metrics in this analytics guide.
Understanding Unique Visitors
Learn how Zenovay identifies and counts unique visitors, and understand the difference between visitors, sessions, and page views.
Why does my visitor count differ from Google Analytics?
Zenovay and Google Analytics regularly report different visitor counts. Here's why — bot filtering, ad blockers, GPC, definitions of "visitor", and what to trust when they disagree.
Visitor Overview & Trends
Analyze visitor trends, understand traffic patterns, and identify growth opportunities with trend analysis. Learn about visitors in this analytics guide.