Device & Browser Analytics

Understanding what devices and browsers your visitors use helps you prioritize development and testing efforts. This guide covers all device-related analytics in Zenovay.

Device Categories

Overview

Zenovay categorizes devices into:

• Desktop: Computers and laptops
• Mobile: Smartphones
• Tablet: iPads, Android tablets, etc.

Viewing Device Data

1. Open your website's dashboard (Domains → select your site)
2. On the Analytics tab, find the system breakdown card
3. Switch to the Device view to see the split by device type

The same card has Browser and OS views alongside Device.

Device Trends

Most websites see:

• Mobile growing year-over-year
• Desktop still dominant for B2B
• Tablets declining slightly

Device Breakdown

Desktop

Includes:

• Windows PCs
• Mac computers
• Linux machines
• Chromebooks

Typical characteristics:

• Longer session duration
• More pages per session
• Higher conversion rates

Mobile

Includes:

• iPhones (iOS)
• Android phones
• Other smartphones

Typical characteristics:

• Shorter sessions
• Higher bounce rates
• Growing traffic share

Tablet

Includes:

• iPads
• Android tablets
• Surface tablets

Typical characteristics:

• Between mobile and desktop behavior
• Often used for media consumption
• Declining market share

Browser Analytics

Tracked Browsers

Browser	Detection	Notes
Chrome	User agent	Desktop + Mobile
Safari	User agent	Desktop + iOS
Firefox	User agent	Desktop + Mobile
Edge	User agent	Chromium-based
Samsung Internet	User agent	Android
Opera	User agent	Desktop + Mini

Browser Metrics

For each browser you can see:

• Visitor count
• Percentage of total

To view the browser breakdown, open the system card on the Analytics tab and switch to the Browser view.

Operating System Data

Desktop Operating Systems

OS	What It Includes
Windows	Windows 10, 11, etc.
macOS	All Mac versions
Linux	Ubuntu, Fedora, etc.
Chrome OS	Chromebooks

Mobile Operating Systems

OS	What It Includes
iOS	iPhones, iPads
Android	All Android devices

OS Breakdown

1. Open your website's dashboard and go to the Analytics tab
2. In the system card, switch to the OS view
3. Review the breakdown of operating systems

Screen Resolution

Zenovay records the screen width and height reported by each visitor's browser, so resolution data is captured alongside the rest of your analytics. You can use it as a reference when planning responsive breakpoints.

Common Resolutions

Desktop:

• 1920×1080 (Full HD)
• 1366×768 (Common laptop)
• 2560×1440 (QHD)
• 3840×2160 (4K)

Mobile:

• 375×667 (iPhone SE)
• 390×844 (iPhone 14)
• 412×915 (Android common)

Resolution Data Usage

Use this data to:

• Design responsive breakpoints
• Test at common resolutions
• Optimize images for screens
• Check layouts at all sizes

User Agent Analysis

What's a User Agent?

A string browsers send identifying:

• Browser name and version
• Operating system
• Device type
• Rendering engine

User Agent Parsing

Zenovay parses user agents to extract:

• Browser name
• Operating system
• Device type

Filtering by Device

Use the Filters control at the top of your dashboard to narrow any view by device, browser, or operating system.

Device Filter

1. Open Filters
2. Choose the Device category
3. Pick Desktop, Mobile, or Tablet
4. View the filtered data

Browser Filter

1. Open Filters
2. Choose the Browser category
3. Pick a specific browser
4. View browser-specific data

Combined Filters

Stack device, browser, and OS filters together, for example:

• "Mobile Chrome users"
• "Desktop Safari users"
• "Tablet Firefox users"

Device-Based Segments

Once you've applied device or browser filters, you can save them as a reusable segment so you don't have to rebuild them each time.

Creating Device Segments

1. Apply your device/browser filters
2. Open the Segments section of the filter panel and save the current filters as a new segment
3. Give it a name (e.g., "iOS Safari Users")
4. Load it again any time from the Segments list

Segment Ideas

• Mobile users
• iOS users
• Outdated browsers
• High-resolution screens

Performance by Device

Pro Plan

The Performance tab lets you toggle Core Web Vitals between all devices, desktop, and mobile, so you can compare how each metric behaves across device types.

Why Mobile Differs

Mobile typically has:

• Slower connections
• Less powerful processors
• Smaller screens
• Touch interactions

Responsive Design Insights

Identifying Issues

Look for device-specific problems:

• High mobile bounce rate
• Low mobile conversions
• Short mobile sessions

Common Mobile Issues

• Slow loading times
• Difficult navigation
• Hard-to-tap buttons
• Pop-ups blocking content
• Forms not mobile-friendly

Testing Recommendations

Based on your device data:

1. List top 5 device/browser combos
2. Test your site on each
3. Fix issues found
4. Re-test and measure

Browser Compatibility

Supporting Old Browsers

Decide based on traffic:

• <1% traffic: Consider dropping support
• 1-5% traffic: Basic support
• >5% traffic: Full support

Graceful Degradation

For older browsers:

• Core functionality works
• Advanced features may not
• Inform users of limitations

Bot Detection

Bot Traffic

Some "devices" are actually bots:

• Search engine crawlers
• Monitoring services
• Malicious scrapers

Bot Filtering

Zenovay automatically filters known bots and crawlers at the tracking layer, so they never count toward your analytics. There's nothing to enable — it's on by default.

If you also want to keep your own traffic out of the data, open your domain settings → Exclusions tab, where you can exclude specific IP addresses, paths, hostnames, or countries.

Bot Identification

Bot traffic often shows:

• Unusual user agents
• No JavaScript execution
• Pattern access behavior
• Server IP ranges

Exporting Device Data

Scale Plan

On the Scale plan you can export your analytics — including the device, browser, and OS breakdowns — as CSV or JSON for offline analysis and reporting.

Next Steps

• Analyze page performance
• Test browser compatibility
• Optimize for mobile